Creative titbits, brand language hoo-has and marketing gubbins

January 15, 2025

Seven reasons not to hire Jonathan Wilcock

Copywriting

Let’s face it, I’m not everyone’s cup of Horlicks. 1) I don’t have an English degree. To be honest, I don’t have any kind of degree. I’ve got an HND in graphic design. Four years of colour theory, photography, typography,…

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August 29, 2025

How I run my copywriting business

Copywriting

July 15, 2025

Should freelancers work on or offsite?

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June 17, 2025

Solid advice for very busy Freelance Copywriters

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May 22, 2025

The seven ages of copywriting man

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March 21, 2025

My copywriting process

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February 26, 2025

How to live a long and happy copywriting life

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Blog Archive

January 25, 2025

Letters from a copywriting mentor

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Copywriting

November 18, 2024

Copywriters on the rack #37: Jonathan Wilcock

Copywriters on the rack

November 3, 2024

So, you wanna be a Copywriter

Career
Copywriting

October 8, 2024

This is a headline for a blog post about writing headlines.

Copywriting
Creativity

September 23, 2024

There’s something rotten in the state of copywriting

Copywriting

August 12, 2024

When was the last time you removed your creative straightjacket?

Creativity

August 6, 2024

Copywriters on the rack #36: Megan Rose Douglas

Copywriters on the rack

July 8, 2024

Confessions of a Copywriter #1: The worst headline I’ve ever written

Copywriting