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Jonathan Wilcock
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Creative titbits, brand language hoo-has and marketing gubbins

Blog Archive

September 10, 2018

What is copywriting? Art or Science?

  • Copywriting
August 27, 2018

Copywriting for the worst client in the world

  • Copywriting
August 17, 2018

Why you should never compromise on creativity

  • Creativity
August 6, 2018

The Seven Deadly Skills of a Great Copywriter

  • Copywriting
July 20, 2018

Rules are great. Let’s break ’em.

  • Creativity
July 5, 2018

Why I don’t use the F word

  • Copywriting
June 11, 2018

Probing the creative mind #10 Jim Archer

  • Advertising
  • Copywriting
  • Creativity
June 3, 2018

Why you don’t need a specialist freelance copywriter

  • Copywriting
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